Are you struggling to think of how you can make some money online? If so maybe you’ve come across the words affiliate marketing a few times. You might even be wondering just what is affiliate marketing? Well, If you have, then spend a minute or two with me and let’s look at the answer to that question.
But where did this term come from in the first place?
Affiliate marketing history
Revenue sharing. That was the precursor to affiliate marketing and it was around long before we had the internet and before anyone had even dreamed of putting the words affiliate and marketing together to create a new revenue share sensation.
What is revenue sharing? This term basically refers to the distribution or sharing of the total amount revenues that are generated from the sale of goods. The revenues are shared among the contributors and the other stakeholders in the business.
The second precursor to online affiliate marketing was born on October 29, 1969 at 10:30 pm in the USA when the very simple message “lo” (which was supposed to mean login) was sent from one computer on the UCLA university campus to another one on the Stanford university campus 350 miles away. That’s the moment the internet first came into being.
At the time the fledgling internet was known as ARPANET by the few people in the scientific and military organizations who had the necessary security clearance to be in the know about the program.
ARPANET adopted the TCP/IP network protocol on January 1, 1983 and this allowed researchers to begin to assemble the network of computers which would grow to become the world wide web in 1990. That’s the internet as we call it today. So the second precursor was the creation of the internet back in 69.
Who invented affiliate marketing?
The idea for affiliate marketing on the internet came from a man named William J. Tobin who founded the first financially successful eCommerce services business in 1988. This company was named PC Flowers Inc and operated on the Prodigy network which was one of the first computer shopping networks.
Mr. Tobin came up with the idea of affiliate marketing, he also put it into practice by paying Prodigysome kind of commission on each sale that came from the network. Tobin, then realizing there was something of value in the concept, patented his idea. So it’s not much of a stretch to say that William J.Tobin invented affiliate marketing or if that sounds a little too much we can call him the founder of affiliate marketing.
Ok so we now know the history of how affiliate marketing came about, but we still don’t know what it is. So let’s look at that.
What is affiliate marketing?
Let’s begin by looking at it from a company perspective. So for a company affiliate marketing refers to a marketing model that allows the company to advertise and market it’s products and/or services by utilizing the services of third parties promoters to help extend the market reach of the company and generate new customers from among those persons who fall within the promoters sphere of influence.
Such third party promoters are usually referred to as affiliate marketers or affiliate publishers, while the company whose products they promote are called affiliate merchants.
So what does it mean for the marketer? Well, an affiliate marketer would quite possibly answer the question, What is affiliate marketing? in the following manner.
Affiliate marketing is a method used by a blogger, website owner or social media influencer to create an income online by marketing the products or services created or provided by another individual or by a company. As a reward for their efforts the affiliate marketer receives a commission on each sale that they help to generate.
Sometimes, depending on the agreement made with the merchant they may even receive commissions on other thing such as a commission paid when they have generated a certain number of leads (people who visit the company website even if they have not made a purchase yet).
Or commissions paid when an agreed number of visitors click on an advertisement on the affiliate’s website or perform some other agreed upon action.
How do you become an affiliate marketer?
Basically anyone can become an affiliate marketer and this form of online business is definitely the best way for someone who is new to doing business online to get started with an income generating business. There is no need to create a product to sell, there is no need to stock an inventory, you do not have to deal with customer complaints, returns etc. etc.
As an affiliate marketer you are free from all those headaches and overhead costs, as all you are going to do is promote other peoples products in exchange for commissions. Lots of people worldwide are making thousands of dollars each month doing just that, and i know of some who have earned millions.
Sounds good doesn’t it? However, let me give you a word of warning. Please do not approach this business with the idea that you are going to get rich overnight. Like any other business it is going to take some work, some time, some patience and a lot of dedication. But if you can put these things into your business you can definitely succeed.
You should also get some training before you start and you should also join a community of like minded people who can guide and direct you. Kinda help you to avoid the pitfalls out there. Like every other kind of business there are going to be things you need to learn. Things like building and promoting your website, the affiliate products and your brand.
If you’re still with me and still want to become an affiliate marketer and earn an extra income. Even a 6 figure extra income, then you need to make the first move to that better future.
I’m recommending that you join the best online business training community that’s in existence today. That community is called Wealthy Affiliate. There you will get all the training you need to become a super affiliate marketer or achieve success in any other online business.
Sign up for free, complete a profile and check out the training and the community that i mentioned. Give it a try and see if you don’t absolutely love it. Just like i do. Click the link below to get started. Once you are inside i will swing by to say hi after you’ve had a few minutes to settle in.
And remember, any question you have, i’m here to help. As are each and every one of the other community members.
See you on the inside. Have a great day now.